haven’t posted any of my work in a bit, so i figured I would throw this guy up because it just got some loves and was chosen for the 2009 HOW international design annual. it’s a logo for photographer kevin twomey. kevin is a fantastic commercial and fine art photographer we have worked with on numerous projects at HUb.
in speaking to and working with kevin, we discovered that people always mispronounce his last name. so we tried to help by creating a logo system that used creative phonetics to simply spell it out. this mark works in conjunction with his full name spelled out using a similar type treatment. you can see an example of how it is used in the promo mailer below…we used the same system for his commercial and fine art portfolio package and soon to be letterhead which i am currently working on. big ups to peter, my design director, on this work. wouldn’t have happened without his input.